iPhone 11 Pro

Finding Stories Close to Home

The main message of “Snowbrawl” is obvious: the iPhone 11 Pro features a terrific movie camera. No surprise given that Apple paid for the 94-second action movie (aka commercial), which has attracted plenty of attention: 21,743,028 views as of December 2. But there’s a subtler lesson here, namely that finding stories doesn’t require exotic locations or…

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Experiment with Your Camera

A key part of Apple’s marketing scheme is to invite celebrated filmmakers to shoot movies using the iPhone. Recently, the company gave an iPhone 11 Pro to Rian Johnson, the director of “Star Wars: The Last Jedi.”  The result is “Paris 9/19.”  This is not a memorable example of  the travelogue genre. At first glance,…

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