Filmmaker/musician Sigfrido Giammona famously takes creative chances with his musical compositions and his short movies.. Giammona’s artistic daring is on fully display in “Favignana Sunset,” a mixed media music video. The five-minute production cleverly combines original cinematic shots with stock footage. About the Filmmaker Sigfrigo Giammona’s mobile-shot movies include the prize-winning music video “From My…
read more →Many songs tell about the inner conflict arising from a romantic break-up. In Olivia Rodrigo’s music video “Get Him Back,” director Jack Beggert use multiple images to bring the warring emotions to life. Apple contributed to the production which showcases the iPhone 15. Not surprisingly, the phone makes an appear in the video. The editors…
read more →The music video “How Long Will I Love You” illustrates an unusual form of stock footage. To make the video featuring Ellie Goulding director Roger Michell included clips from his own short romance “Tom & Issy.” Best known for the hit film “Notting Hill,” Michell used a Nokia Lumia 1020 to shoot both the music video…
read more →“ETA” is a high-energy music video with a dash of noir. Performed by the year-old K-pop quintet NewJeans, the song warns a friend that her boyfriend is cheating. While delivering the bad news, the group has fun singing and dancing in a variety of locations. South Korean filmmaker Wooseok Shin directed this Apple-sponsored video using…
read more →Music videos are often complex affairs. We’re used to seeing stroboscopic effects, drone footage, slow motion, and large casts. In “Spaceship,” director Eddie Cibrian takes the opposite, minimalist approach. This music video is about just three things: the performance of singer LeAnn Rimes; the song which is addressed to God, and the haunting desert location. Shot…
read more →Good ideas never die. Here’s proof. In 1816, physicist David Brewster invented the kaleidoscope. In the 1930s, Busby Berkeley gave new life to Brewster’s creation by choreographing kaleidoscopic dance routines for lavish Hollywood movies. And nearly a century later, we have OK Go’s “I Won’t Let You Down” drone music video, featuring effects that probably…
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