vertical shooting

“A Homeless Woman Was Given an iPhone to Share Her Experience”

Homelessness is a worldwide problem. You can find plenty of articles and videos on the topic. The challenge: how can you keep the homeless issue alive so that people pay attention? The title of this post reveals the answer. Instead of reporting on homeless people from the outside, UK-based director and producer Giulia Gandini created…

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Vertical framing and YouTube

Some theorists argue that vertical framing is a cutting-edge aesthetic. This approach abandons the conventional wide (landscape) orientation made popular by Hollywood and television. Proponents of shooting “tall” say that it’s a natural consequence of the way most people hold their phones when making calls, reading email, or texting. We’ve previously reported on those promoting vertical framing here. But there is an issue…

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Shoot Wide or Tall? The Camera Orientation War Heats Up

The smartphone makes it  easy to shoot video vertically (portrait mode) rather than horizontally (landscape mode). But is easy “good”?  Until recently, just about every video expert has recommended shooting horizontally. Proponents of this wide orientation present many reasons. These range from “it’s natural” (our eyes being laid out side by side)–to “it’s traditional”  (there’s never been a single great movie shot…

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